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Marketing and Channel Development Support
Background
Measurement Specialties is a US multinational specialising in the design of sensors for the medical, aerospace, industrial, HVACR and automotive markets.
Our Work
Industrial Marketing Solutions have provided varied support to the Measurement Specialties in the development of their European temperature products business. This has included the following work to-date:
- The recruitment of new channel partners in the UK, Germany, Italy and Scandinavia.
- A pan-European pricing model for its distribution business.
- The recruitment of specialist reps for the company's aerospace and medical products in India.
- Website design and optimisation.
- Design of sales collateral materials
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