Managing Channel Performance
The management and measurement of 3rd party sales partners is critical to your sales success in international markets. Time and again, the lack of formal agreements and processes can have many potentially negative effects including sales underperformance for your products and services.
If you need assistance in any of the following areas please contact us so we can fully explain how our services can be of benefit to your business:
Sales Channel Audit
As a company with experience in working with manufacturer's reps, distributors, agents and other types of channel partners we can objectively assess not just the performance of your current partners but your internal processes for managing, supporting and measuring their performance. Finally, we can assist you in preparing a new sales channel strategy for your company in export markets.
Partner Management
We can help you define metrics which will assess the performance of your partners across a range of criteria. We can also assist you in the communication of these metrics to your partners in many ways including: simple and minimally bureaucratic templates, communication tools, sales partner seminars/workshops, etc
Partner Marketing Programs
So you want to support your export partners but you are uncertain about the best way to invest your limited marketing budget? We can help you develop a sales and marketing support plan which will be of benefit to the local efforts of your partners while supporting your overall strategy.