New Product Development
At Industrial Marketing Solutions we have the assisted many companies in the research and commercialisation of new products and services, in both Ireland and export markets.
Some of the ways we can be help include:
Market Research / Feasibility Studies
We are experienced in the planning and execution of research projects to provide you with the intelligence you need to understand the market potential of your new product or service. In addition to desk based research we also undertake direct customer and competitor research on your behalf. Finally, we are regularly successful in obtaining funding for our clients from organisations such as Enterprise Ireland, Skillnets, County and City Enterprise Boards, etc
New Product/Service Marketing Plans
At an early introduction stage, you don't necessarily need to spend a fortune, but making the right decisions on where your invest your time and money are key. Before going to market with your new product or service therefore, talk to us about putting a structured and practical marketing plan in place.
Promotional Plans
We can assist you in putting a promotional plan in place for your target markets whether these are in Ireland or an international export market.
Sales Channel Development
If your strategy is to grow business for your products or services through international agents or distributors then talk to us about our channel development services. We are very experienced in this area and can help you find partners who are active in your target markets.