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Technical Public Relations (PR)

PR is one of the most efficient and cost effective ways of building awareness of your company and products.

For industrial products PR typically means getting free exposure for your products through one of the following media:

  • Industry magazines and journals
  • On-line industry directories where enquiries are linked back to your website
  • Getting white papers, technical articles or application notes published which builds credibility for your company

At Industrial Marketing Solutions we have a database of magazines which target the engineering and electronic product market in both the US and Europe. We can design a structured PR program for you and implement it on a monthly or quarterly basis as required. We can also help you track the exposure you receive.

Contact Us to receive a proposal on our services.

marketing strategy and planning
promotional planning and implementation
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sales channel development
Develop Market Opportunities for New Products
Understanding your Customer Base
Find more customers for your existing products
Sales Process Measurement
Building and Managing a Customer/Contact Database
Market Entry Strategy
Sales Channel Strategy
Finding and Recruiting Reps and Distributors
Supporting Channel Partners
Measuring Channel Partner Performance
Return on Investment Promotional Plans
Website Development and Marketing
Collateral, Sales and Marketing Materials Design
Public Relations (PR)
Tradeshow Organisation and Planning
Direct Marketing Programs
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Target Market Identification
Customer Analysis
Market Segmentation
Industrial Marketing Plans
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