Building and Managing a Customer/Contact Database
A well organised database of customers and contacts opens the door to future sales opportunities.
At Industrial Marketing Solutions we can assist you in developing a database of contacts for promotional purposes. This can include the following techniques:
- Cleaning up an existing company database and where necessary making contact with companies to get up-to-date or more complete contact details.
- Establishing internal processes for gathering and harvesting new contacts for your database (eg. enquiry management, tradeshows, e-mail newsletters, etc)
- Researching, testing and acquiring 3rd-party lists for promotions. If you already have a database let's use it! There are several low cost and measurable tools available (eg. e-mailings, newsletters, etc) which we can establish for you which will cultivate your database of contacts.
Contact Us to discuss a proposal on our services