Sales Channel Strategy

Most manufacturers of engineered or electronic products utilise 3rd party sales (or indirect) partners to develop sales for them in non-local or international territories.

This typically means the hiring or agents, manufacturers' reps or distributors. Your decisions regarding channel strategy are very important however:

• Do you need a rep or a distributor?
• How many and in which markets?
• What channels are your customers s using?
• What role do you need your partner to perform?
• What resources have you to support new channel partners?

At Industrial Marketing Solutions we have over 12 years experience in the development, support and management of sales channels in the US and Europe.

Contact Us to discuss a proposal on our services